Practice Areas
Executive Communication and Positioning
Tone at the top is everything.
Organizations take their cues from leadership. Transparent, empathetic and impactful communication tailored to the needs of specific audiences is a hallmark of successful leaders. Our experience with corporate C-suite executives and university leaders across myriad platforms – including speechwriting, constituent messaging, media relations, video scripting, social media and more - has helped strengthen the impact of talented leaders for nearly two decades. Mindful Consulting can help your organization articulate a clear vision for success by elevating your executive communication to the next level.
Media Relations
Successfully navigating today’s fragmented media world has never been more challenging.
To be heard above the din of the 24/7 news cycle, organizations need to be nimble and have a clear understanding of how and why their best stories resonate with external audiences. We know how to connect the dots for reporters looking for good stories and understand the demands journalists face today. From positioning expert sources to creating media relations campaigns to crafting a long-term media relations strategy, Mindful Consulting can help raise your organization’s reputation and enhance its visibility through high-impact media relations.
Crisis Communication
Timely, precise, targeted messaging is critical to helping an organization navigate a crisis situation.
The actions taken during a crisis - and how they are communicated – can be the difference between merely surviving and thriving in the long run. It’s all about the right message for the right audience and the right time. With its deep media experience and crisis communication work in corporate America and at leading universities, Mindful Consulting is ideally positioned to help your organization survive a reputational threat.
Communication and Marketing Leadership
Collaborative leaders that know how to identify and empower talent are essential to an organization’s success.
Mindful Consulting principal Mark Land brings a wealth of managerial and leadership experience in media, the corporate sector and high education, with a demonstrated track record of building high-performing teams. From organizational assessments to mentoring and leadership training to interim leadership roles, Mindful Consulting offers a range of services designed to strengthen your organization’s communication and marketing operation.
Writing and editing
Words matter.
Impeccable written communication is at the heart of everything we do at Mindful Consulting. We provide a range of writing and editing services that create powerful and relevant communications tailored to meeting the needs of an organization’s target audiences. From individual messages to comprehensive communication campaigns, Mindful Consulting can propel your audience to action with powerful words delivered with precision.
Organizational Communication Strategy
Your employees can be your most powerful advocates – or your most skeptical audience.
To unlock the full potential of your organization requires and engaged and empowered workforce. With deep experience in creating robust internal communication structures, Mindful Consulting can provide strategies and tactics designed to unite your company or institution behind a common vision and actionable goals.
Branding Support
What do you want your audience to see, think and feel when they come into contact with your organization?
Projecting a unified and recognizable brand that reflects your organization’s mission goes well beyond a creating an attractive logo and a catchy tagline. It’s about developing a deep understanding of your institutional values, ensuring that the entire organization shares those values and then developing strategies to consistently articulate them to your audience. Mindful Consulting offers the expertise necessary to help your company or institution develop and executive a brand strategy that reflects your distinct value proposition.